Joel Hardin, APMA®

Joel Hardin is the Co-Founder and CEO of City Center Financial, LLC, a firm he helped launch in 2016 with a clear purpose: to provide thoughtful, retirement-focused planning built on trust, transparency, and long-term relationships.

Joel plays a central role in shaping the firm’s investment philosophy and long-term planning strategies. His work is grounded in data-driven insight and a commitment to helping clients make well-informed, lasting decisions about their financial future. Whether guiding someone into retirement or helping a family manage wealth across generations, Joel ensures that every strategy reflects what matters most to the client.

At the heart of his leadership is a deep respect for the responsibility that clients place in the firm. Joel leads a team dedicated to simplifying the complex—offering investment management, income planning, and personalized advice all under one roof. Looking ahead, he remains focused on growing a firm that not only serves today’s retirees but adapts to the evolving needs of future generations—preserving the trust clients place in City Center Financial for years to come.